With most of the online booksellers, the author loses between 32%-65% in the individual ebook price on the store.
A Buy Direct store on my website allows the service providers (Payhip and Paypal) to take a total of about 15-20% away, between credit card processing, monthly fees, etc.
When you choose Buy Direct with my ebooks, you’re getting the ebook you want and supporting — and eliminating the large chunk taken out.
PLUS, if you get my newsletter, you’ll always have access to a discount coupon to use at checkout when you Buy Direct.